Cityblue Opens CB Today

April 02, 2012 | by —Elle Eichinger | Homepage

Mallory Ulaszek, the fashion-forward mind behind Old Town’s Cityblue Apparel & Denim, is bringing her sartorial sensibilities to her home turf of Lake Forest. Today, the North Shore native opens the doors of CB, an ultra-chic (think: navy and charcoal gray palette, mohair couches, and glass finishes) 2,600-sq.-ft. space that brings high-end department store labels to a boutique setting. Just like its Old Town predecessor, CB will carry luxe labels like Marc Jacobs, Helmut Lang, Yigal Azrouel, Elizabeth & James, Theyskens’ Theory, and Cut 25 for both men and women (plus accessories, shoes, and handbags).

CB isn’t the only Cityblue expansion filling Ulaszek’s fashion plate. Last month, she also launched shopcityblue.com, the brand’s first stab at e-retail mixed with a fun fashion blog dubbed The Magazine.

Join Ulaszek in celebrating the new store by stopping by today or enjoying champagne, hors d’oeuvres, and discounted fashion (15% off all merchandise) at the official opening event on April 27 (6-9 PM). RSVP to events@bettiebombpr.com. 662 N. Western Ave., Lake Forest, 847-283-8888

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